Category: Uncategorized
HOW TO: Start an Agency
As the owner of Considerate Agency, a creative agency that focuses on well-being and innovative ideas more than note-worthy contracts and accolades, I often find myself reflecting on the journey that led me to this point. Starting a small creative agency isn’t for the faint of heart, it really isn’t a huge money maker either,…
WARNING: TIMES ARE CHANGING!
Robots taking over the world is a conspiracy, right? I mean, we control computers… they don’t control us, right? We are the creators of our own destiny, right? Well, creative people… it’s time to wake up and smell the computing. ‘Cause AI is about to take your job… and they don’t have a conscience or…
The New La Palina Cigars
La Palina cigars stand as a timeless testament to the artistry and dedication that have woven their rich tapestry since their inception in 1896. Born from the visionary spirit of Samuel Paley, an enterprising Ukrainian immigrant in the heart of Chicago, the brand’s very name, “La Palina,” a nod to his beloved wife Goldie Drell…
The customer isn’t always right.
We’ve all heard the phrase in any business we’ve ever been a part of, “The Customer Is Always Right”. But has anyone cared to look into where that came from and why we take it so seriously? I’m a huge fan of old sayings, old songs, old jingles and anything I can google search in…
BUILDING A BRAND
Over the years we’ve built many brands! We actually couldn’t count how many, there has been some we’ve forgotten we ever did. After years of experience producing brands for clients, we’ve realized it’s very personal. Yes, we want to answers all the W’s and all the P’s in marketing, and we want this brand to…